KFC
| Locations: | 37 MSAs |
| Often accompanied by: | Burger King |
| Related names: | Taco Bell |
| Used by: | Moto, Welcome Break, EG Group |
| Introduced: | 1989 |
| Predecessors: | Entrempts, Little Chef |
| Successors: | Greggs |
| Typical opening hours: | Most 11am-10pm daily |
| See also: | Julie's Pantry, Wimpy Chicken |
KFC (Kentucky Fried Chicken) can be found at most Welcome Break services.
The brand's UK operations were owned by Trusthouse Forte, so they introduced it to a few of the Welcome Break services they owned, starting with Keele in 1989. These would normally stand alongside Julie's Express. Forte were keen to fill their service areas with brand names to help them stand out.
The roll-out was put on hold when Granada purchased Forte. Granada eventually replaced Julie's with Burger King but left the KFCs untouched. When Welcome Break were sold off, the popularity of KFC caused them to open more. There were talks of Welcome Break opening KFC drive thrus, but few of these materialised.
KFC's Fusion ordering points, which are now used across their estate, were inspired by Welcome Break's Radiant terminals.
A 2017 investigation found that some of Welcome Break's KFC franchises had a significant mark-up, even by motorway standards.
Other Operators
KFC became a common sight at Extra's services, including a trial 24-hour branch at Beaconsfield which has since reverted to standard hours.
Moto had trialled KFC at Hilton Park in 2014, but this branch closed. In 2018 they started introducing KFC to other services, and they now consider KFC to be one of their main partners, although they haven't been able to open many. This is partly a response to Roadchef's partnership with McDonald's making Moto's own partnership with Burger King look less exclusive.
In 2017 Euro Garages announced KFC had become one of their partners, and would be opening at some of their services, including former Little Chefs.
Advertising
For a short while Welcome Break started painting their services red, to advertise KFC. Services with KFC were also advertised rather sneakily from the motorway, because Welcome Break changed their logo to read "Welcome Break KFC". They were later modified to remove the Welcome Break logo entirely, replacing it with Starbucks, thus reading "Starbucks/KFC".
Locations
KFC operate at most Welcome Break and Extra services. They are: [view on a map - Download KMLrefine search]
- Baldock (A1(M)/A1)
- Beaconsfield (M40)
- Birchanger Green (M11/A120)
- Burtonwood (M62)
- Cardiff Gate drive thru (M4)
- Charnock Richard (M6)
- Cherwell Valley (M40/A43)
- Cobham (M25)
- Corley (M6)
- Donington (M1/A42/A50)
- Ferrybridge (M62/A1(M)/A1)
- Fleet (M3) (northbound only)
- Folkestone (M20)
- Gretna (A74(M))
- Gordano (M5)
- Hartshead Moor (M62) (westbound only)
- Hopwood Park (M42)
- Keele (M6)
- Knutsford (M6)
- Leeds Skelton Lake (M1)
- Leicester Forest East (M1)
- Leigh Delamere (M4)
- Membury (M4)
- Michaelwood (M5)
- Newport Pagnell (M1)
- Oxford (M40/A40)
- Peterborough (A1(M)/A1)
- Reading (M4)
- Rugby (M6)
- Scotch Corner (A1(M)/A66)
- South Mimms (M25/A1(M))
- Stafford (M6) (northbound only)
- Tamworth (M42/A5)
- Toddington (M1)
- Warwick (M40)
- Wetherby (A1(M))
- Woodall (M1)
A-Road Services
The following signposted A-road service areas have a KFC. These are drive thrus, except where stated.
- Ashby de la Zouch (A42)
- Beccles (A143/A146)
- Cambridge (no drive thru) (A14)
- Derby and Burton (A38/A50)
- Evesham (A44/A46)
- Eye (A15)
- Family Farm (A34) (northbound only)
- Folly Tower (A472)
- Fontwell (A27)
- Leicester North (A6/A46)
- Markham Moor (A1/A57)
- Martlesham Heath (A12)
- Peartree (no drive thru) (A34/A44)
- Richborough (A256)
- Roundswell (A39)
- Solstice (A303)
- Spalding (A16)
- Wynyard Park (A19/A689)
Former Locations
KFC used to operate at the following services:
- Hilton Park (M6)
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