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Beacon Hill services


A14 at J51
(also accessible to traffic on the A140)

Signposted from the road.



(Google Maps link)


Single site located at a junction.


Beacon Hill is the last of the larger services for a while.


Catering: Burger King, Greggs Main Amenities: Free Cash Machine Hotel: Travelodgebook Forecourt: Shell, Select, Deli by Shell, Costa Express, AdBlue Containers, Jet Wash, Free Cash Machine

Parking Prices

Short stay customer parking is available for all vehicles.

This information is provided to us by third parties. You should always check with staff on site.

Contact Details

🏢 Address:
Norwich Road

Trivia and History

Beacon Hill Little Chef.jpg
The former Little Chef.

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Opened by Kelly's Kitchen 1988
Sold to Forte's Little Chef 1990
Restaurant refurbished 2018

Plans for a service area here were first proposed in 1980 with proposals for a filling station, restaurant, café, hotel and parking areas for all vehicles including a toilet block. This was developed by the owners of Kelly's Kitchen, Norfolk House Group, in partnership with Petrofina and opened with both their facilities in 1988.

Shortly after opening, Kelly's Kitchen was acquired by Forte who turned the restaurant into the Beacon Hill branch of Little ChefHistory in 1989 with the filling station changing to Fina around this time. In 1992, a Travelodge was added to the site. The restaurant went onto gain a Coffee Stop in 1995 and new owners Granada added a Burger King in 1998.

The filling station went onto be branded Total. In 2012, Total sold the filling station to Shell following their nationwide shutdown.

Euro Garages purchased the rights to the Little Chef brand and its associated brands in January 2017. In January 2018, their rights to use the Little Chef name expired so they rebranded the site to the holding name EG Diner. With no plan for it, the EG Diner closed in October 2018 and was later replaced with a Greggs with the Burger King also receiving a refurbishment in the process.

Shell currently hold planning permission to redevelop the forecourt here include demolition of the existing sales building, jet wash and canopy and building a new sales building with a smaller canopy and new pumps. Originally there would have been a Shell Recharge electric vehicle charging bay, but this looks likely to be removed.

Meanwhile, EG Group requested planning permission to build another service area opposite their existing one, which they wanted to call Needham Market services. They described the existing facilities as "dated", and propose to build two drive thru restaurants, a petrol station, and a compact parking area with bays for HGVs and coaches. The proposal was rejected in March 2021 because of its impact on Needham Lodge.


Tot Hill (7 miles)Services on the A14Orwell (westbound, 12 miles)