Symonds Yat services
A40 eastbound between Ross-on-Wye and Monmouth
Signposted from the road.
HR9 6DP
map and directions
Two sites located between junctions, with no public connection between them..
The larger of the two service areas at Symonds Yat, the main side is a former truckstop with an unusual layout.
Facilities
Catering: Subway, Costa Express, Rollover, West Cornwall Pasty Co. Shops: Londis Amenities: Free Cash Machine, Showers Forecourt: Shell, AdBlue4You
Parking Prices
First 2 hours parking is free for all vehicles. HGV parking is available with overnight parking available charged at £10 for up to 24 hours.
This information is provided to us by third parties. You should always check with staff on site.
Contact Details
🏢 Address:
Symonds Yat Services
Whitchurch
Ross-on-Wye
Herefordshire
HR9 6DP
Trivia and History
The site was developed in 1975. It was a truckstop ran by Truckers, who were themselves acquired by Norfolk House. A major redevelopment was carried out at the end of the 20th century, where it became more of a general service area, with a larger, more-landscaped car park, and a new facilities building. The original car park is the tiny area now closed off, next to the forecourt.
The truckstop was purchased by motorway operator First in 2006. First provided their green and white signage all around, including on a large "Welcome to First Motorway Services" sign visible from the A40. Other posters claimed pointed out that it was the "last fuel [before the] M5". First claimed they had made a success of it and wanted to take over several more.
In 2011, First were taken over by Roadchef, who said this was their first A-road site and that they would work with it and see what could be done. Under Roadchef, the forecourt changed from BP to Murco, while First's shop branding was retained, but with a Costa unit added.
Roadchef sold the site to High Noon Stores, who changed the Costa unit to their own brand 'Route 40 Café'. They also opened a Spar store.
After High Noon Stores fell into administration, MFG purchased it in March 2017. A Londis store replaced the former Spar store and the fuel supply changed from from Murco to Shell. The independent café remained for a while until early 2019 where MFG replaced the Route 40 Cafe with a Subway store.
As of summer 2019, evidence of First's ownership is still visible within the eastbound amenity building as the games arcade signage is still being displayed in First's distinctive green and red colours.
One unusual feature is the display of a large MID (the fuel price sign), positioned well before the service area, on the main A40.
There was a Little Chef built near here in around 1970, which had closed by 1980.
Alternatives
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| Daff-Y-Nant (westbound, 1 mile) Ross Spur (8 miles) | Services on the A40 | Monmouth (9 miles) |